Wholesale
& Diplomatic.
We provide trusted domestic, non-domestic and diplomatic sales solutions across the GCC & beyond
What
do we do?
Our wholesale operation supplies licensed on-trade and off-trade customers, embassies, military bases & diplomatic missions, offering access to an extensive and authentic range of international beers, wines and spirits.
For customers, we deliver consistent availability, compliant delivery, competitive commercial terms and responsive local service.
For brand owners, we offer a discreet, professional route-to-market built on scale, long-standing relationships and deep regional expertise. Our commercial teams manage listings, forecasting, order fulfilment and customer engagement, ensuring brands are represented with integrity and positioned appropriately across domestic, non-domestic and diplomatic channels.